UK’s Leading Green Energy Comparison Site Announces Rebrand Following a Surge in Commercial Demand.
The UK's leading green energy comparison site, Big Clean Switch, has announced the rebrand of its commercial switching service, Clean Energy UK, with effect from 24 May 2021. With businesses accounting for more than half of the UK’s overall energy consumption, the rebrand is an important move to convert both homes and businesses to renewable energy tariffs.
The company’s rebrand of its commercial switching service to Big Clean Switch capitalises on the growing awareness of the Big Clean Switch brand as a result of its partnerships with IKEA, Sky, Tesco, and others. It is also designed to take advantage of the growing synergies between the domestic and commercial arms of the business. As Jon Fletcher, Founder of Big Clean Switch, explains: “We began as two different brands because the process of switching a business is very different to switching a home.
But as we’ve started to add more and more services for employers, we’ve found the two businesses increasingly overlapping, so it makes sense both operationally and from a customer perspective to have them both under one brand.”
Big Clean Switch already works in partnership with everyone from local coffee shops to multinational brands to help their customers and employees switch to low cost, low carbon electricity. Fletcher says: “Companies are increasingly looking beyond their own operations to address carbon emissions from their wider business. As a result, we’re being asked to help more and more of our partners to engage with businesses in their supply chains, making it easy and affordable for them to make the switch to green energy. In that context, it makes sense to bring our commercial energy brokerage under the same roof.”
Switching to a green or renewable energy tariff is one of the easiest ways for homes and businesses to lower their carbon footprint. “The appetite for green electricity from both homes and businesses is at an all-time high.” Says Fletcher. “Survey after survey shows growing alarm from the public about the threat of climate change, and a desire to be able to do something about it, and that is inevitably being channelled into pressure on businesses to change how they and their suppliers operate.”